Steve Zaffron - Suggested Interview Questions

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Steve Zaffron

Suggested Interview Questions

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You have said that rewriting the future leads to a shift in people's actions. Why is rewriting the future the key to breakthrough performance?
The old ways of doing business are clearly not working. What are the most important things executives must change to keep their businesses afloat?
What are the Three Laws of Performance?
You have worked with companies like Reebok and Northrop Grumman who have implemented The Three Laws of Performance and experienced extraordinary results. How deep-rooted were the problems these companies faced? How difficult was it to implement The Three Laws?
What are the qualities of a great leader?
You say that in business – and in life – all of us try to solve problems only to create new problems with our solutions. You call this "the problem-solution mass." What is it? Why is it so difficult to break this cycle?
Why do you refer to the Three Laws of Performance as "laws" and not concepts or rules? Are these laws immutable? Do they apply to everyone and to all businesses?
Innovation is an important key to the success of businesses. How can companies encourage and nurture creativity and innovation?
The Three Laws of Performance all revolve around the use of language. What does language have to do with problems such as low-productivity, poor sales, declining stock prices, an uninspired workforce?
You say that the key to transformation is designing a future that goes beyond solving a single problem. You need to create systematic change that impacts everyone. Is it possible for leaders to engage everyone in the organization in implementing The Three Laws of Performance right from the start?

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